Covergirl launches #GirlsCan campaign to inspire young girls - KMSP-TV

Covergirl launches #GirlsCan campaign to inspire young girls

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(KMSP) -

Covergirl is using star power to rally girl power in a new #GirlsCan ad campaign that launched during the Sochi Olympics.

"COVERGIRL knows that with every barrier she breaks, the world gets a little more easy breezy for the next girl," says the video description on YouTube.

The cosmetics company's campaign features female celebrities and sports stars talking about ignoring the doubters and achieving their dreams.

"Girls can't," is the chorus at the beginning of the video from stars like Katy Perry, Ellen DeGeneres, Pink, Janelle Monae and Sofiia Vergara.

"Sometimes you hear it, but more often you feel it," Ellen says.

But the mood shifts, and Queen Latifah says, "Yeah. Girls CAN!"

The stars go on to describe what they were told they can't do, and how that's exactly what they're doing today.

The video has been viewed almost one million times since it was uploaded to YouTube on February 21.

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