Held at Los Angeles State Historic Park on November 2 & 3, Hard's Day of the Dead electronic music festival was a post-Halloween bash to remember.
70,000 attendees showed up over the course of two days, about 10,000 more party goers than last year. Organizers called it the "most successful" event yet for Hard, a five-year-old L.A.-based organization known for EDM parties that was purchased by Live Nation in June.
For us, (FOX 11 Dj) it was our second trip to the venue after spending two days at HARD SUMMER back in August. (Oh did I mention we squeezed in a Paul Oakenfold show Saturday night late at the Avalon in Hollywood to celebrate the 10th anniversary of the venue.)
Skrillex, Boys Noize, Gaslamp Killer were just a few of the dozens of acts that played on one of 4 stages. Planning out who to see and when is part of the fun of this event as is the people watching.
OK, now it's time Mr. Mayor to give the green light and bring back the Electric Daisy Festival and other large EDM shows to the Los Angeles Coliseum on a regular basis. If Avicii can sell out the Hollywood Bowl (another public owned venue ) as he did just last week, why not bring these big money making festivals back to Southern California on a regular basis?
Back in June, Mayor Garcetti held a "Ask-Me-Anything" press conference via Reddit. Garcetti pledged his outright support for electronic music events, even held a fundraiser with Steve Aoki the Avalon in Hollywood earlier this year.
Having looked at the impact on cities like Las Vegas and Miami, the Mayor said he will support the return of music festivals to the Coliseum, saying he wants some signature events here in the music capital of the world.
Look no further than the work of HARD and organizer Gary Richards as the blueprint on the right way to run a EDM Festival.
Age limits have been placed on those who attend the HARD events and security at the LA State Historic Park is nothing short of military rule. Does it work? Getting through three or four checkpoints to enter makes a difference.
Beer Gardens have been established for those of age. Everyone (even this reporter) needs to show proper ID to get a wristband.
Yes, we heard the issues of crowd control and many not being able to get in the venue in time to see the acts they paid for. But if the objective is to make sure everyone gets inside and it helps keep the crowd under control, why not.
We loved the idea of free rides on the MTA Gold/Red Line for Hard Summer a good way to keep the cars at home. (Note to Gary, why was it discontinued for Day of the Dead?)
Of course, those intent on partying a little too HARD - will never be stopped from doing so at these events, but if those same people of age who want these festivals to return, I say it's time to take responsibility for your own actions.
Parents take note. Remember your parents didn't always much care for the music you listen to growing up. This is the music now of our kids generation. I've been to dozens of shows now since we started FOX 11 Dj. Some with my kids. Why not give it a try yourself?
Enjoy the Show! Don't forget to see our other FOX 11 Dj Stories HERE
Oh - thought I would give props to my friends at LA Weekly. Katie Bain (who wrote a great article on my work on EDM music) and other staff members who cover these events including DAY OF THE DEAD like no other.
Finally, for those who think EDM is just for the Young? Check out Katie's Articles with Giorgio Moroder, a 73-Year-old EDM Badass!