A new study found that one in 10 job seekers lost an opportunity because of social media activities, and 5 percent of 25-34 year old applicants lost a potential employer with their online profile.
Kate-Madonna Hindes, author and national speaker on online privacy and authenticity, spoke with FOX 9 News about the professional risks of maintaining online personas.
Q: To what extent should anybody be sharing their inner thoughts with the world considering what the consequences might be?
A: I often tell job-seekers that I counsel to really think about what you're saying online. Think of it this way: Have a microphone and walk out into the street. If you're not comfortable saying it with a microphone in the middle of Nicollet Avenue, don't say it online because it's searchable. We know that the Library of Congress is actually archiving our tweets. So, we know recruiters and hiring managers are looking for you online. Give them something good, don't give them something that will turn you away.
Q: What are the kinds of things that are turn-offs for potential employers?
A: I talk about the three "no-brainers." There's photos of you drinking or doing illicit things like drugs … swearing online, and the third one is just being rude and nasty. Those big three will turn any recruiter way.
Watch the video for more advice. If you're on mobile, here's a link: http://bit.ly/167w9ea
Hindes recommends utilizing tools to for online reputation management, including sites like 'BrandYourself.com' that can notify a person when a new photo is posted, when a new webpage is created, and when that hits the first page of Google. There are also free tools available online.