Hostess` Twinkies make a triumphant return to Chicago! - KMSP-TV

Hostess` Twinkies make a triumphant return to Chicago!

Posted: Updated:
CHICAGO (FOX 32 News) -

Some very popular tasty treats make their official return to store shelves on Monday – Twinkies are back and lasting longer than ever!

The neighborhood market Walmart in the West Loop is scheduled to receive their shipment of Hostess snack cake treats on Monday. That means more than just Twinkies – Cupcakes and Ho Ho's too!

The Twinkie was born in the Schiller Park Hostess bakery decades ago, and cake made a sweet comeback on Monday, as production resumed.

Some people were able to chow down on the sweet treat ahead of its official release back to American store shelves.

Twinkies were stocked and sold at Walmart stores across the country this weekend, including the big box store near 83rd Street and Steward Avenue in the Chatham neighborhood.

Hostess said the spongy yellow cakes now have a shelf life of 45 days - that is nearly three weeks longer than the previous 26 days.

A spokeswoman for Hostess, Hannah Arnold, says the change to extend the shelf life was actually made by the old company that went bankrupt, with the longer-lasting cakes first hitting shelves on Nov. 1 of last year.

But the old company went out of business and stopped production just weeks after that, meaning the Twinkies most people are familiar with had the shorter life span.

Arnold declined to say what changes were made to extend the shelf life, saying that it is proprietary information.

The New York Post also reported last week that Hostess will start freezing some of its cakes to extend their shelf life. That means that Twinkies would be delivered to stores frozen so retailers can stamp their own expiration dates on the cakes.

Arnold said in a statement that "a select number of retail customers" representing about 10 percent of its distribution made the request for frozen products. She declined to say which retailers requested the frozen Twinkies.

Hostess shuttered its factories this past November, after years of management turmoil and a failure to reach a contract agreement with its second biggest union. Its brands were sold off in chunks to different buyers; Twinkies and other Hostess cakes were purchased by Apollo Global Management and Metropoulos & Co., which also owns Pabst Brewing Co.

As to whether the freezing would affect the taste, Arnold said in a statement that "any suggestion that Hostess is changing the integrity of the iconic snack cakes consumers have loved is completely untrue."

The Associated Press contributed to this report.

Follow Us!

Share Your Photos & Video

Powered by WorldNow

11358 Viking Drive
Eden Prairie, MN 55344

Phone: (952) 944-9999
Fax: (952) 942-0455

Didn't find what you were looking for?
All content © Copyright 2000 - 2014 Fox Television Stations, Inc. and Worldnow. All Rights Reserved.
Privacy Policy | New Terms of Service What's new | Ad Choices